Wolf & Malcolmson’s logo is a monogram style, with each letter formed in a different font. The two font styles are meant to represent W&M’s eclectic, wide-ranging inventory. The logo was designed in two forms: open monogram, and enclosed monogram surrounded by an old-fashioned, black and white frame.
W&M’s inventory and featured items are updated frequently, so ease-of-use was a primary focus for development. I created a streamlined online store that’s easily managed without sacrificing functionality and user features. The website design is clean, bright, and minimal, bringing focus to W&M’s products without clutter or nonessential content.
** This website is currently being updated. The new version will be available shortly.
I designed several invitations for an annual and biannual fashion show held near the botanical gardens in Golden Gate Park, San Francisco, CA. These shows are special in that they feature up-and-coming West Coast fashion designers with the beautiful park setting as the backdrop, and all proceeds go to the CA SPCA and Human Society.
I also designed W&M’s business cards, which feature a modified version of the framed logo overlaid on vivid fabric swatch motifs. The cards are unique and eye-catching independently, and form a colorful, eclectic mosaic when grouped together. Cardstock is a thick recycled linen texture to bring life to the fabric swatches.
Homepage | desktop view
Product page | desktop view